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Category: Music Marketing

Skepta - Music Ally

Music Ally – Skepta ‘Ignorance Is Bliss – Behind The Campaign

Posted on September 29, 2019 wp_fe3lruLeave a commentPosted in Music Marketing

I recently did an interview with Music Ally about Skepta’s ‘Ignorance Is Bliss’ marketing campaign. If you have a subscription you can read the feature here.

Music Ally – Sandbox Best Music Marketing Campaigns 2017

Posted on March 18, 2018 wp_fe3lruLeave a commentPosted in Music Marketing

I was lucky enough to have my digital marketing campaign for The Cribs ’24-7 Rock Star Sh*t’ included in the Music Ally Sandbox Best Music Marketing Campaigns of 2017 report. You can download the report for free over on the Music Ally website.

The Beatles – What happened when the world’s biggest band arrived on streaming services?

Posted on February 22, 2016March 18, 2018 Dan GriffithsLeave a commentPosted in Music Marketing

What happens on social media when the biggest band in the world put their catalogue on streaming services? Well, this is a question I tried to answer a few weeks after the fab four’s 13 albums (and 4 compilation albums) were added to the likes of Spotify, Apple Music and Deezer on 24th December 2015. […]

Why the internet means there will never be another David Bowie

Posted on January 15, 2016March 18, 2018 Dan GriffithsLeave a commentPosted in Music Marketing

Earlier this week David Bowie died, he had already died many times before (through his reincarnations and musical transformations), but this time it was for real. Bowie died of an aggressive cancer only a few days after his 69th birthday; release day of his new album ‘Blackstar’. Little did we know at the time but […]

An open letter to Neil Young

Posted on September 1, 2015March 18, 2018 Dan GriffithsLeave a commentPosted in Music Marketing

To Mr. Young (or may I call you Neil?), I have been a big fan of your music for years. I listen to you at home, at work, walking the streets of London, at friends’ houses and on my daily commute. But you recently removed all of your work from music streaming services and I […]

Pulling a Swifty?

Posted on June 30, 2015January 27, 2018 Dan GriffithsLeave a commentPosted in Music Marketing

This week marks the launch of Apple Music and it’s an exciting time for the music industry. Streaming has long been a major part of what we perceive to be the future of the industry but we are only really starting to see heightened visibility on a national (even global) scale through recent coverage in […]

Will Streaming Be The New Cable TV?

Posted on May 18, 2015January 27, 2018 Dan Griffiths3 CommentsPosted in Music Marketing

A few weeks ago rumours were starting to circulate about the impending launch of Apple’s new streaming service. The music industry has been waiting with bated breath ever since Apple acquired Dr. Dre’s Beats streaming platform for $3 billion at the close of last year. One of the more interesting developments is the Apple service […]

Streaming: Is the price model wrong?

Posted on March 10, 2015January 27, 2018 Dan GriffithsLeave a commentPosted in Music Marketing

There is no doubt that the streaming model will continue to grow and become an even more dominant force in music consumption in 2015. Only a few weeks ago it was reported that streaming revenues in France have overtaken that of download revenue and it’s only a matter of time before the rest of us […]

Recent Posts

  • Music Ally – Skepta ‘Ignorance Is Bliss – Behind The Campaign
  • Jorja Smith – ‘Lost & Found’ listening party at Omeara, London
  • Music Ally – Sandbox Best Music Marketing Campaigns 2017
  • Frank Turner – ‘Songbook’ Deluxe
  • The Beatles – What happened when the world’s biggest band arrived on streaming services?

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Recent Posts

  • Music Ally – Skepta ‘Ignorance Is Bliss – Behind The Campaign
  • Jorja Smith – ‘Lost & Found’ listening party at Omeara, London
  • Music Ally – Sandbox Best Music Marketing Campaigns 2017
  • Frank Turner – ‘Songbook’ Deluxe
  • The Beatles – What happened when the world’s biggest band arrived on streaming services?
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